The Huge Opportunity in Podcasts as a Growth Channel (With Right Side Up's Krystina Rubino)

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This is a podcast episode titled, The Huge Opportunity in Podcasts as a Growth Channel (With Right Side Up's Krystina Rubino). The summary for this episode is: Most brands run podcasts to build their reach...Krystina Rubino (Head of Offline Growth) builds reach for brands using podcasts. In this episode, we get meta and talk all about investing in podcasts as an advertising and growth channel. We cover what good looks like, what type of investment you should consider, when it's time to invest, and so much more. Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Matt on Twitter: @MattBilotti @HYPERGROWTH_pod
Creative outcomes w/ podcast ads
00:36 MIN
Podcast advertising is still nascent medium
00:48 MIN

DESCRIPTION

Most brands run podcasts to build their reach...Krystina Rubino (Head of Offline Growth) builds reach for brands using podcasts. In this episode, we get meta and talk all about investing in podcasts as an advertising and growth channel. We cover what good looks like, what type of investment you should consider, when it's time to invest, and so much more. Like this episode? Be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Matt on Twitter: @MattBilotti @HYPERGROWTH_pod